eBay Objects

In a move clearly supposed to compete with 2.0 start up’s like Edgeio, eBay announces it’s widget strategy. It has a slightly different business model in that its not a distributed marketplace per say (i.e. does not make every website and blog a potential revenue generator), it just creates an opportunity for people to say “hey, I like this item, if you feel like buying it, my birthday is coming up!!”. In some ways it could also be considered a “social search” function in that you are doing a search and posting it up to be shared and acted up, and potentially, re-searched.

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